AI Insights · Timothy · July 2021
Top 5 Food and Drink Apps in Australia for Q2 2021
Explore the performance trends of the top food and drink apps in Australia during Q2 2021, including downloads, active users, and revenue.
The second quarter of 2021 saw significant activity in the Food and Drink app category in Australia. Here we take a closer look at the performance of the top 5 apps: MyMacca's, DoorDash - Food Delivery, Uber Eats: Food Delivery, KFC - Order On The Go, and Menulog - Food Delivery. Data for this analysis comes from Sensor Tower.
MyMacca's had an interesting quarter for downloads, which saw a noticeable spike in mid-June, reaching approximately 82.6K. Weekly downloads fluctuated between 21K and 35K for most of the quarter. Active users also followed a similar pattern, peaking at roughly 698K in mid-June before settling at around 493K by the end of the quarter.
DoorDash - Food Delivery experienced a steady flow of downloads, with numbers ranging from 28K to nearly 39K weekly. The highest download count was observed in the first week of June. Active users showed a consistent upward trend, starting at 414K and peaking at about 554K by the end of June.
Uber Eats: Food Delivery maintained a steady download pace, with weekly downloads between 28K and 38K, peaking at the end of June. Weekly active users remained strong, hovering around 1.1M to 1.2M throughout the quarter, with minor fluctuations.
KFC - Order On The Go saw a significant increase in downloads in mid-June, reaching approximately 76.6K. Prior to this, downloads were relatively stable, averaging around 20K per week. Active users also saw a boost in mid-June, peaking at about 395K before settling down to around 327K by the end of the quarter.
Menulog - Food Delivery had a consistent download rate, ranging from 26K to 34K weekly. Active users remained relatively stable, fluctuating between 276K and 286K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
